Here are some of the testimonials we’ve received over the years….

Consulting

I worked closely with Kath on an email client project earlier this year and she was a real pleasure to work with. She is highly efficient, professional, hard working, a stickler for detail and great when dealing with clients and delivering results. Kath’s particular focus on this project was email marketing, and she really knows her stuff. As the Econsultancy project manager, I found myself learning a lot from her as we worked together in responding to the client’s global email marketing brief. — Alex Shaida, Econsultancy

Kath is fantastic and someone I hold in very high regard. She inspires me and her passion for email/CRM communications is amazing. She delivered a clear and concise email strategy for my company, which has allowed us to take our email marketing onto better routes to market. I cannot wait to work again with Kath. and drive our email marketing even further. — Phil Ireland, Clothingsites

“We recognised Kath Pay as a leader in the industry, and as we wanted the best, we contacted Holistic to help us take a new approach to our email marketing. We needed a consultancy who could help us take our email marketing from ‘batch and blast’ to something more sophisticated, with conversions being our primary goal. Through the audit that Holistic performed, they helped identify missed opportunities, and gave some great recommendations on how to take advantage of them.” – Aamir Jiwa, Printerpix

I took my team to a workshop with Holistic Email Marketing to review our customer journey maps. My key focus was really just to get the team out of the office and into an environment where thoughts could flow freely without the distractions of work. However I must say we got so much more than that, Kath had really done her homework on the brand and already pointed out some quick wins we could action that we hadn’t even thought of. The afternoon was well structured and the team have actually taken on board her mapping technique and goal setting. Would highly recommend! – Jo Crawford, Mr Porter

“The audit produced by Holistic Email has given us clear direction on how to move forward with our email marketing strategy. The audit investigated our entire customer journey, from website actions and content through to how leads are nurtured. The review of our existing email marketing campaigns highlighted some interesting points on what we were doing well and not so well. The overall audit outlines missed opportunities with valuable suggestions on how we can progress.” – Hannah Barron, Country House Wedding Venues

Kath is an awesome marketer to work with. Kath authored an original ebook for Marketo that was thoughtfully researched and written. She is incredibly easy to work with and made the project management aspect of the project seamless. I would definitely recommend her work and work with her again. — Ellen Gomes, Marketo

Speaking

In January 2014 I attended the Email Evolution Conference in Miami, FL where Kath delivered an inspiring presentation about the psychological approach of email marketing. Her talk empowered me to think differently about the way I create. What she shared alone… made the trip worthwhile. I am now viewing emails in a totally different light and am leading my organization in using a psychological approach in our email development. Many thanks for passing along your wisdom and especially “The Rule of 3”  — Scott Carlton, World Vision

Prior to meeting Kath, her reputation as one of the top thought leaders in the email industry preceded her. Through colleagues and mutual friends, I was familiar with her work well before we met in 2010. After more than a year of working together and often speaking together, I am continuously impressed with Kath’s insights. She is what every strategist or thought leader should aspire to be — as personable as she is bright and as pragmatic as she is creative. — Richard Evans, Silverpop

I’ve known of and known Kath for a number of years now and have always been impressed by her understanding of the Email Industry. Her contribution to speaking, writing and consulting in the industry is enormous and she is someone I will refer to when I need some no-nonsense advice. — Gianfranco Cuzziol, Zone London

Training

Perspektiv has been voted the top regional Direct Marketing Agency by the Recommended Agency Register. (RAR). We need to be “ahead of the game” in all areas- and in particular Direct Marketing through Digital Channels. We invited Kath to produce a series of seminars for our staff over a three day period to educate them in the finer points of email marketing and the “do’s and don’ts”. Each part of our business was addressed by Kath, from Sales to Account Managers, Marketing to Web Design and Production. In three days we accumulated knowledge and expertise which would have taken us years to acquire had we not engaged Kath. She is truly an expert in her field, and I would recommend her to anyone who wants to know more about communication through Digital Channels. She’s also charming and knows how to “hold a room”! We were very pleased with Kath and we are already reaping benefits from her advice. — Lincoln Austin, Perspektiv

Whether you’re new to email marketing or you’ve been doing it for awhile but feel stuck, you should join Kath for one of her all-day training sessions. At the end of the day you will be inspired, you’ll feel like your knowledge got organised and/or you’ll come out with a plan – you’ll want to test and try to improve what you do, because now you will know how. And why.
That’s what happened to me after both sessions I attended (beginner and advanced). Kath’s enthusiasm for email marketing is evident and contagious, and her vast knowledge of the subject helped me figure out what to do next, how to do it and why I should even try. Both times I learned something new and I left with a whole to-do list of all things email.
One of the things that really stuck with me was Kath saying that if you can imagine it, it can be done. She truly believes email can be great, and when you see her presentation, listen to her and work through some exercises, you’ll believe it too. And you’ll believe that you can be the one delivering great emails. — Marta Sloma, Azimo

Kath is both inspirational and passionate about everything around email marketing. Not only does she deliver training clearly and concisely, but Kath has an overwhelming ability to make you want to race back to the office and put everything you have learned into action, especially as she describes how simple each aspect is to implement. It is with great pleasure that I work with Kath, I always look forward to the next course, where we will discuss what new email strategies we have put into place, and bounce ideas off each other on how we can further improve them. — Susan Laurie, Screwfix

Kath was a wonderful instructor and clearly both an expert in her field and a good communicator — I would definitely attend another of her courses in the future. I came away from her Email Marketing: Advanced course with countless new ideas to refresh our current strategy, and I feel excited and confident that these ideas will help us exceed our department’s goals. — Kelly Jenkins, Condé Nast Johansens