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Series 5, Episode 3, 21 May 2024

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Email & More: Gen-AI Copywriting for Email Marketing

Generative AI isn’t just the newest shiny toy. Today it can be one of a marketer’s most useful tools. Join this fast-paced panel discussion to learn how successful marketers use GenAI to save time, and inform their testing programmes. Also on the agenda: Why we need to proceed carefully on issues like copyright, intellectual property protection, and transparency in using AI-created content.