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Series 5, Episode 1, 26 March 2024

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Email & More: Email Marketing Call-To-Actions That Convert

The email call to action (CTA) is more than just a few well-chosen words on a pretty button. It  must attract attention, tell viewers what to do, and hint at what will happen when they do it. That’s one reason why “Click here” simply will not do as a CTA! Our session will bring together copywriters and conversion experts who can help you unlock the secrets to conversion-driving CTAs with creative ideas and testing approaches.

Join Skip Fidura, Kath Pay (Holistic Email), Stefanie Mainstone (Exclaimer) and Anna Levitin (Powtoon) for this (call-to-)action-packed discussion on Tuesday 26 March 2024.

As always, you’re invited to be a key participant in the conversation. You’re welcome to ask questions at any time. The virtual meeting room will open for friendly networking before the panel discussion begins, too.