Join us for another Holistic Live! Connect webinar with esteemed marketing industry analyst David Daniels, CEO & Founder, The Relevancy Group & Kath Pay, CEO & Founder, Holistic Email Marketing. David will be sharing new research, tactics, and strategies to improve the customer experience and relevance, as well as reviewing several new innovations and technologies and discuss their effectiveness. David’s presentation and discussion will address the following:
- Data utilization in email marketing and the efficacy of real-time data
- Individual targeting and the rise of People Based Marketing and its role in email marketing
The impact of machine learning and other artificial intelligence technology on email marketing
- Innovations in mobile utilization to drive mobile app usage
- The challenges and opportunities of utilizing embedding video in email
David will also take your questions and offer access to research reports available for download.
About David Daniels:
As CEO of The Relevancy Group, David directs market research and advisory services essential to digital marketing. Direct Magazine said David is “one of the most influential experts in email marketing, if not the most influential.” Co-author of ‘Email Marketing An Hour A Day’, David has held senior level positions at Forrester, JupiterResearch, Apple, Anthropologie and other top brands. In 2017 David was named Email Marketer Thought Leader of the Year by the eec/DMA. David is also the Publisher and Founder of The Marketer Quarterly a digital magazine for marketers by marketers available for free with registration at www.marketerquarterly.com or via the MQ App on Apple, Google and Amazon.