With over 18 years of experience in email marketing, I am recognised as the world’s first second-generation email marketer. My expertise spans all aspects of the field, including design, coding, delivery, and reporting. I excel in account management, client onboarding, and customer support, providing a unique perspective on the industry.
Throughout my career, I have collaborated with a diverse range of clients, from household brands to small local businesses. This experience has given me a profound understanding of the challenges and opportunities in digital marketing. I have successfully developed and executed email marketing campaigns from the ground up, honing a broad skill set that I now offer to my clients.
I have worked from multiple perspectives within the email marketing industry: as an ESP, agency, sender, and receiver. This comprehensive view allows me to offer practical and innovative solutions tailored to each client’s needs. My goal is to help businesses of all sizes create and execute successful email marketing campaigns that drive results and growth.
I have had the privilege of conducting email training for clients and speaking at renowned conferences such as Litmus Live, Figaro Digital, and InForm Slovakia.
https://figarodigital.co.uk/video/youre-missing-ab-email-testing/