GDPR re-permissioning

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GDPR re-permissioning and subscriber form services

Got some data that you know needs to be re-permissioned but just don’t know how is the best way to go about it? Unsure about whether your subscribe forms and permission collection is fully GDPR compliant? Maybe you know what you need to do but simply don’t have the time or resource. We can help you.

May 25th is fast approaching and now is your chance to gain provable consent from your existing database, as you won’t be able to do this after this date. So don’t dally, contact us today, as time is of the essence.

We offer services that address both your historical data (looking back) and making it compliant as well as ensuring your future permissions are compliant (looking forward).

GDPR Re-permissioning Service (looking back)

If you’re unable to either prove explicit consent or have a business case to use legitimate interest, then there’s a very good chance that you’ll need to gain permission from some of your existing database. We can provide all or just some of the following elements of the re-permissioning campaign: strategy, guidance, wireframes, copy, design, landing page, coding, form creation and implementation. Please note, there are some ill-informed GDPR consultants who are advising brands to re-permission their entire databases using double opt-in. This is wrong on both accounts. Please re-permission wisely and be informed.

GDPR Subscriber Form Service (looking forward)

We have done considerable research into the state of readiness to-date focusing on subscribe forms, and it appears that most brands are not as yet ready – don’t be one of them!We can assist in ensuring that your subscriber forms and permission collection methods are GDPR compliant. This can be as light-touched or as involved as you need us to be. If you like, we can simply provide direction and advice or we can provide wireframes, copy and implement the process. This is a small, but crucial part of being GDPR compliant. Not only that, but it is the most obvious (public facing) sign as to whether you have tried to be compliant – both for the ICO and for your consumer.

Get in touch today!