Holistic Live! Together - marketing automation event

April’s Holistic Live! Together Round-up

Last week we had our second Holistic Live! Together, a morning meet up partnered with Pure360.  Kath Pay from Holistic Email and Komal Helyer from Pure360 spoke at our recent Marketing Automation event. A big thank you for all the people who came and made it such a fab event with lots of great questions… keep reading →

Moving Up The Purchase Funnel: Making The Most Of Low-Hanging Fruit

Cart Recovery As email marketers, we’re all well aware of how easy it is to re-market to and convert the low-hanging fruit within the ecommerce customer journey using cart recovery emails.  These cart recovery emails target those customers who abandon after adding items to their basket. On average, 75% of carts started are abandoned, and… keep reading →